Pricing Strategy Utility

Markup vs Margin Converter

Convert between Cost Markup Percentage and Selling Price Gross Margin Percentage instantly to protect retail profitability.

Markup on Cost → Gross Margin

% Markup
Selling Price (SP): ₹125.00
Profit Amount: ₹25.00
Effective Gross Margin:

20.00%

Gross Margin → Required Markup

% Margin
Max Allowable Cost Price: ₹160.00
Profit Amount: ₹40.00
Required Markup on Cost:

25.00%